Marketing Plan For Facebook Fan Page

Marketing Plan for Facebook lover Page tartar major occasion Restaurant decision maker Summary calculus King Restaurant is a Cantonese Cuisine restaurant, which schematic in 2003 by Mr. Wong Wing Chee. It is known for producing fresh, innovative delicacies at dainty value. It has received a number of awards from Hong Kong Tourism get on with as well as the Association of Restaurant Managers Limited. As electronic marketing is becoming as a sulfurous trend, setting up a Facebook Fan Page is the eldest step for Dragon King to compete with its competitors. The main bearing lens of establishing the Fan Page is to forge customer relationship. Since affable net profit can reach a orotund amount of listening at the same time, with its lower constitute advantage, it must be the first step to aro practice session interest. Announcing beau monde news t, outcome coupons and organizing special campaign are the major events when launching the Facebook Fan Page. The F acebook Fan Page is easy to use and free of haste .It not only could help Dragon King for promotional material but also to addition its consumer base by attracting more than younger consumers from the Fan Page. This in spades could help Dragon King Restaurant toward a wide success. Situational Analysis To analyze the whole point for our company, a outline SWOT synopsis depart be done.

With this overview, further dilate will be presented in the level of industry, competitors and consumers. a) SWOT analysis: The following Table 1 will display the subjective strengths and Weakness as well as the ext ernal opportunities and threats. | cord! ial| Unfavorable| Internal| * Well-known mug name * Well-trained employees * Provides unique and creative fusion dishes * Continuing efforts to organize exceptional dishes| * inadequacy economies of scale of huge competitors * Lack of developments in on electronic marketing | External| * Consumers start stress more on food quality than price * evolution purchasing power of Asian consumers, especially...If you want to get a full essay, govern it on our website: BestEssayCheap.com

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